Warm Wishes from Our Family to Yours

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A BIG THANK YOU to all of our wonderful customers! It was truly a pleasure to be a part of your business in 2016. We hope you enjoy this Holiday Season and we wish you all the best in 2017!

Holiday Hours
We will be closed between December, 23 to January 2, 2016. We will be back to normal business hours on Tuesday, January 3rd.

Our servers will always be up 24/7 everyday for orders.

How Big Can I Print My Image?

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Any image can be printed as large as you want. It just depends on your expectations. From the fact that you’re reading this article on this website, I’d have to guess that you’re a more discerning person than the average Joe. So, I’m going to assume that you want an excellent quality print without any visible artifacts, jagged edges or pixelization. This will depend on two factors: viewing distance and image size (measured in quantity of pixels).

Viewing Distance
Viewing distance is very important because due to the limitations of human vision, the resolution (ppi – pixels per inch) requirement goes down as you get farther away from the print. And, since larger prints are meant to be viewed at farther distances, the required resolution of larger prints are less than smaller prints. For an extreme example, an optically clear 4”x6” print requires 300 ppi at about 2 ft away while an average billboard requires about 10 ppi at hundreds of feet away. Your large print probably falls closer to the 4×6.

You geeks can find more in-depth discussion about resolution and viewing distance here, http://www.northlight-images.co.uk/article_pages/print_viewing_distance.html

Once we considered the viewing distance of prints and file size, we came up with our subjective guideline below.

Image Size -MegaPixelsPixel DimensionsImage Quality - ExcellentImage Quality - Very GoodImage Quality - Meh
31536 x 2048Up to 5x7Up to 8x12Up to 12x18
41800 x 2400Up to 8x12Up to 11x16Up to 16x24
51932 x 2580Up to 8x12Up to 12x18Up to 16x24
62016 x 3040Up to 8x12Up to 16x24Up to 24x30
7.12304 x 3072Up to 11x16Up to 16x24Up to 24x30
8.32336 x 3504Up to 12x18Up to 20x30Up to 30x40
10.22592 x 3872Up to 16x24Up to 20x30Up to 30x40
12.42912 x 4368Up to 20x30Up to 30x40Up to 30x45
16.23328 x 4992Up to 20x30Up to 30x40Up to 36x48
17.93456 x 5184Up to 24x36Up to 36x48Up to 40x60
21.03744 x 5616Up to 30x40Up to 40x6040x60+
304480 x 6720Up to 30x4540x60+40x60+
36.34912 x 7360Up to 40x6040x60+40x60+
50.65792 x 8688Up to 40x6040x60+40x60+

Image Size
If you have any interest in cameras, you’re familiar with the term, megapixels—the single most boasted technical spec on every digital camera. It’s the measurement of the amount of detail that can be captured by the camera. In short, the more megapixels you have, the larger you can print your image.

Here’s a list of common cameras and their image file sizes.

CameraImage Size - MegaPixels
iPhone 7 & 7 Plus12
iPhone 6s & 6s Plus12
iPhone 6 & 6 Plus8
iPhone 58
Samsung Galaxy S7 Edge12
Samsung Galaxy S616
Canon Rebel T518
Canon 5D Mark IV30.4
Canon 5D Mark III22.3
Canon 80D24.2
Canon 5DS50.6
Nikon D330024.2
Nikon D81036.3
Sony A630024.2
Sony Alpha 7RII42.4

Color Gamuts Are As Easy As A Box of Crayons

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Feeling a little overwhelmed with color gamuts, icc profiles, color profiling, etc, etc? I feel your pain. Getting your prints to match your screen seems like such a trivial matter until you actually try doing it. Printers and monitors have different color characteristics. It’s amazing we can even get some semblance of our images on to a print!

Fortunately and unfortunately, technology helped us with this challenge with sophisticated color management systems. This may sound complicated but the concept is quite simple. It’s just a way to identify colors and accurately use them when we want…like a box of crayons.

Close your eyes, go back in time and remember your first yellow and green box of Crayolas. Ah yes, it was your first experience with a magic box of color and wonder. Maybe it sparked that visual creativity in you. I still have warm and fuzzy feelings about my big box of 64 crayons. Who can you forget Cerulean, Aquamarine and Hot Magenta?

Every color output device is essentially a box of crayons. Monitors and printers paint images with their unique set of crayons known as their color gamut. The size of these color gamuts differ between brands and models—much like different boxes of crayons. These colors need to be identified and cataloged so they can be reproduced faithfully. The colors of your crayon collection are identified with unforgettable names like Periwinkle and Midnight Blue and placed nicely in a box of 24, 48 or 64 piece sets. In your computer, your output device’s colors are identified and saved as an ICC Profile which is a standardized color catalog, developed by the ICC (International Color Consortium).

So how are the colors produced by your output devices identified and cataloged? By a process called profiling. Crayola has their own way of identifying their crayons. We use devices, called spectrophotometers, and profiling software to measure and to identify colors of our output devices. You probably saw one of these devices for monitors. It looks like a mouse that you hangs on face of your monitor. It measures the color values of your monitor and then records it’s color gamut into a file (a.k.a. ICC Profie) on your computer which now has an accurate idea of how your monitor displays color.

Once this process is done for the printer as well as the monitor, you’ll be able accurately reproduce colors on your monitor onto a color managed printer just as easily as you would grabbing a Cerulean crayon to color the sky.

What’s Blocking Your Success?

Ever feel like there’s an immovable object blocking your road to your success? Is it circumstance like the soft economy? Is it lack of confidence? Is it the flood of new competition? Sure, the market is full of talented photographers along with the droves of college students, moms, uncle Bobs and anyone else who can afford a DSLR. It seems nobody wants to pay for your hard earned photography skills when the economy is in the rut. When your phone doesn’t ring as often as it used to, you can easily start doubting yourself. Or, maybe you just need to dig a little deeper and fight for that extra yard.

I meet all kinds of photographers during a typical day of business here at the lab. Some are still doing well and some are not. Some just seem defeated and some are getting there. For those of you who are running low on inspiration and drive, I want you to read this story. You can easily replace the words, “ideas” and “writer” with “art” and “photographer.”  This story really stirred something in me, hopefully you’ll get something out of it as well. It’s written by Jonathan Morrow at Copyblogger. Here’s the link to original post, https://www.copyblogger.com/fight-for-your-ideas/

 

On Dying, Mothers, and Fighting for Your Ideas
by Jonathan Morrow

The doctor cleared his throat. “I’m sorry, but I have bad news.”

He paused, looking down at the floor. He looked back up at her. He started to say something and then stopped, looking back down at the floor.

That’s when Pat began to cry.

She’d argued with herself about even coming to the doctor’s office. Her baby was a year old, and he hadn’t started crawling yet. He tried, yes, dragging his legs behind him as he struggled to make it just a few feet on the floor, but it didn’t look right. Everyone told her that she was worrying over nothing, and maybe she was, but she told herself that she would take him to the doctor, just to be safe . . .

“Your son has a neuromuscular disorder called Spinal Muscular Atrophy,” the doctor said. “It’s a form of muscular dystrophy that primarily affects children.”

Pat was speechless. Everyone had told her she was silly. She had hoped she was wrong, prayed she was wrong, but still . . . she knew.

“What’s going to happen to him?” she managed to say.

“Where most children grow stronger as they get older, your son is going to get weaker. He’ll lose the ability to move. He’ll lose the ability to breathe on his own. And one day, he’ll catch an infection that will spread into his respiratory system, giving him severe pneumonia . . .”

She held up her hand to stop him. “You’re saying he is going to die?”

He nodded. “There are three types of SMA. Caught this early, your son almost certainly has Type I. Most children with Type I die of pneumonia before the age of two.” He paused. “I’m sorry.”

Pat looked up into his face and saw that he really was sorry. It made her angry. Not because of his pity, but because in this man’s eyes, her baby was already dead.

“Don’t be sorry,” Pat said, wiping tears away from her face. Her voice was suddenly very calm.”He isn’t going to die.”

“It’s important you understand the situation, Mrs. Morrow. The pneumonia . . . he won’t be able to fight it.”

“He won’t have to,” she said. “I’ll fight it for him.”

The miracle of mothers
Over the next 16 years, I had pneumonia 16 times. But I never died. It sounds strange to say it, but my mother wouldn’t let it happen.

She orchestrated a team of more than a dozen doctors. She slept in a chair beside me in the hospital, sometimes for as many as 30 days in a row. She pounded my chest and back every two hours to loosen the mucus, covering my chest and back with bruises.

Today, at 27 years old, I’m one of the oldest people in the world with my type of SMA, and people tell me it’s a miracle. And I agree, it is. But the miracle isn’t just me. It’s a mother who fought like only a mother can to keep me alive.

By “alive,” I don’t mean just “not dead,” either. You’d think my mother would have been satisfied for me to live at home, tucked away from the world where she could protect me, but for her, that wasn’t living. She insisted that I be great.

When my elementary school principal decided that disabled children didn’t have a place in her school, my mom appealed to the school board and turned every board member’s life into a living hell for two years.

She won.

When I wanted to play basketball, she forced an astounded coach to reinvent the rules of the game so that I could be the “ball carrier” for the team, and no one could take the ball away. Not surprisingly, everyone wanted me on their team.

When I could no longer pick up a pencil, she arranged for honors students at local colleges to help me with my homework after school. I graduated at the age of 16, not only near the top of my class, but with college credit.

If you’re a mother, none of these things surprise you. Some mothers are weak, sure, but the vast majority fight for their children, especially when those children are defenseless. It’s not because they’re trying to be heroes. It’s because that’s their job.

And I think we can learn something from them. Not to minimize what mothers do, but I’ve come to believe that our job as writers is not all that different.

Fighting for your ideas
Growing up, I always had to fight to get people to listen to me.

The worst part about being disabled isn’t the pain or the struggle but how the world tries to shove you into a corner and pretend that you don’t exist. After all, what could you possibly have to contribute? You’re going to die soon, poor thing. Here’s a nice, quiet room and some morphine to ease the pain.

They don’t proactively hold you back, no, but they don’t expect you to succeed either. I’ve spent my entire life fighting against the weight of those expectations.

Like when university professors were flabbergasted when, on the first day, I asked my attendant to raise his hand, so I could answer the question that no one else could.

Or the vaguely constipated look on the face of a venture capitalist when I asked for $500,000 of startup capital for my first software company.

Or the disbelieving stares of people at a real estate conference when I gave a talk about buying million-dollar homes without even being able to get up the stairs to see the inside of them.

Their disbelief has never stopped me, of course. It’s not a matter of persistence or strength or attitude, as some people think. It’s a matter of shame.

How could I possibly look my mother and father and all of the others who have sacrificed so much for me in the eye and tell them, “I can’t?” I couldn’t bear it. The shame of dishonoring their sacrifice by giving up would poison my soul.

And so I fight
If my mother could ignore a doctor who would condemn me to death, then I can ignore my inner demons who tell me I’ll never make it as a writer.

If my mother could demand that I achieve straight As in school, then I can demand greatness from every blog post I publish.

If my mother could lobby school administrators and government agencies to get me the help I needed, then I can lobby bloggers and social media power users to get my idea the attention it deserves.

Not to imply that I’m unique, because I’m not. Yes, I’ve had to overcome a lot of adversity, but so does every creative person who wants their ideas to see the light of day.

If you want to succeed, you can’t wait for the world to give you attention the way a cripple waits for food stamps to arrive in the mail. You have to be a warrior. You have to attack with the madness of a mother whose child is surrounded by an army of predators.

Because, let’s face it, your ideas are your children. Their future is as tender and delicate as that of any newborn.

You can’t just write them down and expect them to succeed. Writing isn’t about putting words on the page, any more than being a parent is about the act of conception. It’s about breathing life into something and then working to make sure that life becomes something beautiful.

That means spending ten hours on a post, instead of 30 minutes.

That means writing a guest post every week, instead of one every few months.

That means asking for links without any shame or reservation, not because you lack humility, but because you know down to the depths of your soul that what you’ve done is good.

You have to realize that your blog is more than just a collection of ones and zeros floating through cyberspace. It’s more than the words on the page. Your blog is a launchpad for your ideas, and you are the rocket fuel that lifts them off the ground.

So burn it up, baby.

Your ideas are counting on you.

Are You a Closet Costco Photographer?

maskAfraid that someone’s going to recognize you while you pick up your prints and hot dog combo?

If this is you, we got the solution. No, it’s not a pair of sunglasses and a trench coat. We got professional quality proofs for dirt cheap, almost Costco cheap. Our PRO Proofs now go as low as $0.25 each for 3.5×5, 4×5 and 4×6 size proof prints on Fuji Professional Lustre paper, not the cheap stuff.

Finish off those gorgeous proofs with our beautiful Chocolate Packaging and you got Louis Vuitton style at Kirkland prices! Who says bling had to be expensive? So pimp your proofs at Fotoworks PRO!

Need a Better Business?

Struggling to make your photography business profitable? Looking to increase your current business? Trying to make that leap to becoming a full time photographer?

If your looking for that silver bullet to miraculously turn your business into a multi-million dollar success story, give up already! There’s no such thing. But, there are some real steps you can take to make more money and even change your lifestyle. How about a no nonsense workshop that gives you the nuts and bolts to make real progress?

The Barnet Workshops will give you just that. If you know Joe and Mirta like I do, you know them as honest hard working people who give it to you straight without the BS. I’ve always known them as experienced professionals with a solid business acumen. You just don’t stay successful without solid fundamentals and a real business that provides a real value to your clients.

So if you’re sick of the over-hyped claims and outrageous prices of some of these fluffed up seminars, take a look at the Barnet Workshops. I seriously doubt you’ll find a better value. For the price of a small trendy tech lifestyle gift, you can take a home something that could change your lifestyle! So you choose, iPod or iSuccess.

Sam the Foto Man

Jan-2010-6x9 promo

Mammoth Men – Trip 5 – The Dirty South

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The Mammoth Men. Bull riding, skeet shooting, fanboating, and Ron Burgandy dressing – what could be more fun than watching these 12 amazing photographers go on the road trip of a lifetime and getting to see the awe-inspiring images they collect on their way.

If you haven’t been a fan before, set aside an hour of your time to check out THE MAMMOTH MEN BLOG (do not under any circumstances check it out for the first time before any major event as you will be unable to tear your eyes away and will in turn be late for said major event).

We are proud to be one of their Most Radical Sponsors, and I am proud to be one smitten Mammoth Men fan.

What are you afraid of?

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It’s Halloween & time to address fear again. I talked about fear a few months ago and how it can cripple us and completely prevent us from reaching our dreams. Today, there’s a different kind of fear I want to talk with you about: fear of your lab.

So many of our customers finally “brave up” enough to call and ask us their questions. Then they say, “wow, that wasn’t so bad.” And I can’t for the life of me figure out why they even hesitated in calling.

We are here as a resource to you. And we like you! We REALLY do!

At Fotoworks Pro, we are committed to your success and to being a partner of integrity as we help you towards success.

When you call and ask a question, we’ll give you the honest answer. Even if that means we end up recommending a competing company who can serve you better or we suggest a better way for you to order from us that will save you some money. We know that we’ll do far better as a company if our passion is centered on helping you succeed and not just on our own sales numbers.

There’s no question too stupid, too simple or too embarrassing to ask. If we don’t know the answer, we’ll help point you in the direction of someone who will. I promise, there’s a bright and cheery voice just a phone call away who’d be thrilled to help you with whatever they can… You just have to make the first move. ;-D

SoCal Photogs – Need Halloween Plans?

halloween-photo-party-copy

Ooh, yes yes yes!!! A sure to be fabulous party thrown on Halloween (in the afternoon so you can still go to all your crazy parties at night), in a fabulous location and with fabulous people! If you would like to be in front of the lens for a bit instead of behind one and end up with some awesome images of yourself in costume – drop by the Tosti Studio Halloween party!

You might even see me there! 😀

All the best,
Katie